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freeCodeCamp/guide/english/agile/minimum-viable-product/index.md
Heather 0d35f793ff Changed link text to match video title (#21878)
* Changed "what is a MVP?" to "What is a Minimum Viable Product (MVP)" to match the title on YouTube.
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---
title: Minimum Viable Product
---
## Minimum Viable Product
The idea is to rapidly build a minimum set of features that is enough to deploy the product and test key assumptions about customers interactions with the product.
#### A Minimum Viable Product has three key characteristics:
- It has enough value that people are willing to use it or buy it initially.
- It demonstrates enough future benefit to retain early adopters.
- It provides a feedback loop to guide future development.
Learn more about MVP:
<a href='https://youtu.be/MHJn_SubN4E' target='_blank' rel='nofollow'>What is a Minimum Viable Product (MVP)</a>